str =  '<object type="application/x-shockwave-flash" data="/includes/swf/' + param + '" width="599" height="145" scale="noscale" VIEWASTEXT>';
str += '    <param name="scale" value="noscale">';
str += '    <param name="salign" value="lt">';
str += '    <param name="quality" value="high">';
str += '    <param name="wmode" value="transparent">';
str += '    <param name="movie" value="/includes/swf/' + param + '" />';
str += '</object>'
//alert(str);
document.write(str);